Here's the link to the section you needed in the training portal: https://dovetailmktg.kartra.com/portal/mgsitlogin/post/244


This kind of retargeting is VERY easy to do.  You're just copying your existing ads and doing some quick changes to the targeting.  There's not a lot to do.  You can do this in about 5 minutes.


This is super important to do because a lot of people just need another opportunity or more reinforcement to become a lead.  This is the 'skepticism melter' technique!